What is Affiliate Income?

One of the most common ways to make money online is through affiliate marketing programs. But what is affiliate marketing?
Simply put Affiliate marketing is a process in which you earn a commission by promoting other company’s products or services.

  • You recommend the product or service.
  • Someone buys the product or service based on your recommendation.
  • You get paid a commission for that sale.

Yep, it is as simple as that!

So how does it work?

Best case scenario is you have a blog, a website, click funnels, an email subscription list or a social media presence, in other words, you have a way to reach an audience or your audience.

  1. Firstly, you generate a partnership with a company that sells a product or service and preferably one you like and would recommend. Generally, these companies allow you to sign up online.
  2. As one of their affiliates, you promote one or more of their products or services.
  3. How? You could write a post, create an ad or banner, include it in your newsletter or share it through social media.
  4. Your audience, or now your client uses your specific affiliate link that you were given to purchase.

Every affiliate program is different so your commissions will be generated, or paid out differently depending on the company.

The great thing about Affiliate Marketing is that you don’t have to invest your time to create a product or service, you get paid basically to recommend an already existing product or service, it’s a great way to get started. It is highly recommended that you select products that you would highly recommend, ones you have purchased or used. As a blogger you want to build a reputation within your niche based on quality and honesty, so to maintain this you should only include programs and products that don’t undermine your value.


You’re required by law to disclose when you are using affiliate links and other forms of advertising such as sponsorship etc. Read more from the FTC about disclosure requirements.


Select only products or services that you recommend. Take the time to select which companies and products will work well with your niche. Advertising products or services that you’ve personally used put you in a place of experience and your audience will be more likely to trust your review.

Affiliate Network

An affiliate network provides a middle ground, where multiple companies sign up to promote their affiliate program. It provides a single place where multiple brands can be located.

What are some affiliate networks you can join?

There are multiple affiliate networks to choose from, you’ll find some are pretty simple to join, whereas others may require you to apply.  Different affiliate networks usually focus on different products so you’ll want to search to find the best fit for you. Examples include ClickBank, ShareASale, CJ Affiliate, Amazon Associates and more…

Payment Models


Cost-Per-Action or Cost-Per-Lead are what most affiliate programs fall under. This is where you advertise or provide a CPA link on your site. If someone takes action such as purchasing a product, signing up, providing an email address, etc. then the affiliate would get paid for the completed required action.


Pay-Per-Click such as Google Adsense is where ads get placed on your site, and you get paid for a click, purchase or where additional action is not required. For AdSense, in particular, your site has to be approved, but once approved is pretty easy to set up and use.

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Disclosure of Material Connection: I have not received any compensation for writing this post. I have no material connection to the brands, products, or services that I have mentioned. I am disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising."


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